MOORESVILLE, N.C. — TRICON Garage announced that Black’s Tire will serve as primary sponsor on Tanner Gray’s No. 15 Toyota Tundra TRD Pro at Richmond Raceway, featuring a distinct “Black Magic” livery to celebrate their entitlement partnership for the NASCAR Craftsman Truck Series race, the Black’s Tire 250.
BTS will also welcome Down East Heating & Air as a partner on the truck, marking the second time the two companies have teamed up with Gray during the 2026 season.
For more than 40 years, Down East Heating & Air has kept homes and businesses comfortable across coastal North Carolina and South Carolina, providing heating and cooling systems built to withstand the region’s salt air, humidity, and severe storms.
The special wrap will highlight key independent tire dealers, wholesale customers, and partner dealers that have helped fuel BTS’ company’s growth, reinforcing its commitment to supporting locally owned businesses and delivering industry-leading products and services. The event also showcases the company’s growing network of partner dealers throughout the Richmond market, Central Virginia, the Southeast, and beyond.
“We’re honored to team up with both Tanner Gray and Richmond Raceway for this exciting event,” said Rick Benton II, Vice President of Black’s Tire Service. “The Black’s Tire 250 is an opportunity to celebrate the independent tire dealers, wholesale customers and BTS Partner Dealers who are the backbone of our business. As we continue expanding our wholesale presence throughout Virginia, we’re thrilled to bring our dealer partners on-board Tanner’s truck from across the region to Richmond for a weekend that recognizes the relationships that drive our success.”
