Msr
Must See Racing sprint cars. (David Sink Photo)

American Racer To Continue As Must See Racing Tire

HOLLY, Mich. — American Racer will continue as the official and exclusive series tire for Must See Racing 2025, series officials announced. 

“Performance is the foundation of our steadfast pursuit of excellence showcasing nationally recognized race teams at first class race tracks providing race fans with exciting and compelling racing entertainment, news and content,” Must See Racing president Jim Hanks said. 

“Tire performance and costs are one of the most important components in racing creating a complex and often difficult dynamic for competitors and officials alike. As the overall costs of racing continues to challenge, the American Racer tire levels the playing field between widespread race team tire budgets while significantly reducing the cost for all the teams to competitively compete.

The American Racer management team, engineers and distributor Keyser Manufacturing Co. have delivered on every commitment and promise enabling MSR to not only meet, but consistently exceed, our objectives of safety, presenting a level competitive playing field and providing tire quality and cost management for the race teams,“ concluded Hanks.