SEBRING, Fla. — A new pedestrian bridge traversing Sebring International Raceway’s famed Ulmann Straight will feature branding from TireRack.com and Michelin when it opens to the public for the first time during this week’s 74th running of the Mobil 1 Twelve Hours of Sebring.
“There’s nothing quite like the atmosphere at Sebring, and Tire Rack is excited to be an official partner,” said Scott Clark, CEO of Tire Rack. “We know that for genuine racing fans, being part of the action means being close to the race. By co-sponsoring a new pedestrian bridge along with Michelin, we’re building a dedicated pathway that puts our Tire Rack customers right in the heart of the excitement.”
The TireRack.com / Michelin Bridge provides access between the Alan Jay Paddock in the infield and the area located south of the Ulmann Straight between Turns 16 and 17.
“The addition of the new TireRack.com / Michelin Bridge is a tremendous enhancement for everyone who comes to Sebring,” said Sebring International Raceway President and General Manager Matt Muha. “This bridge will provide fans and participants with greatly improved access to the parking areas and amenities along the Ulmann Straight, making it easier than ever to move around the facility on our busiest weekends given the ongoing growth of our marquee event.
“Just as importantly, it opens the door to brand‑new vantage points – such as a new viewing mound at Turn 16, new camping opportunities, and fresh perspectives of the on‑track action that we know our fans are going to love.”
