CONCORD, N.C. — Roush Fenway Keselowski Racing announced that Graza, the beloved brand known for its single origin Extra Virgin Olive Oils, will serve as the primary partner on Brad Keselowski’s No. 6 Ford Mustang for the March 1 NASCAR Cup Series race at Circuit of the Americas.
In addition to the primary race partnership, Graza will be a full season associate partner on Ryan Preece’s No. 60 Ford Mustang throughout the 2026 NASCAR Cup Series season.
The partnership brings together RFK Racing and Graza around a shared focus on taking a bold approach in everything they do. Graza has built a loyal following by challenging convention in the olive oil category, delivering the highest quality products with a distinctive brand design and authentic personality. That same willingness to stand out and push forward aligns with RFK Racing’s commitment to competing and being aggressive.
“They are authentic, bold, and focused on creating a terrific culinary experience that is steeped in quality,” said RFK Racing President, Chip Bowers. “That commitment to excellence is what has established fans of their product from the very first taste; we’re proud to be aligned with another best in brand company.”
Beyond the marquee appearance with Keselowski at COTA, Graza’s full season associate partnership with Preece ensures a consistent presence across RFK Racing throughout the 2026 campaign. The partnership provides opportunities to connect with fans with an energetic and authentic approach, highlighting performance and lifestyle.
“We’re thrilled to partner with such an outstanding team like Roush Fenway Keselowski (RFK) Racing, and introduce ourselves and our delicious products to their loyal fan base,” said Andrew Benin, Graza co-founder & CEO.
Founded in 2022, Graza quickly established itself as a leader in the olive oil category, offering super fresh olive oil in a fun and easy-to-use squeeze bottle. Built around its “Drizzle” and “Sizzle” Extra Virgin Olive Oils, Graza has continued to expand with innovations including refill cans, glass bottles, and “Frizzle,” a high-heat cooking oil made from 100% olives.
The COTA event marks Graza’s first appearance as a primary partner in NASCAR, aligning the brand with one of the most technically demanding venues on the schedule: The 17-turn road course in Austin, Texas.
