CONCORD, N.C. — Fuse5, the first-to-market cloud-based software for the automotive aftermarket, has partnered with veteran racer Ken Schrader and his team as an associate sponsor.
Gabe Davis, CEO of the Iowa-based company, developed Fuse5 for all levels of the supply chain including installers, jobbers, 2-steppers, WD’s and manufacturers.
“Having Ken Schrader as part of the Fuse5 family has been very exciting for our team,” said John Bunting, Fuse5 COO. “Aligning ourselves with Ken Schrader Racing, Inc. and its reputation of integrity and sportsmanship in the automotive world is a privilege for us. Ken gets it — he truly understands the value that Fuse5 offers to the automotive aftermarket.”
The North Liberty, Iowa-based company employs more than 30 team members and has doubled in size within the last year.
“We are very pleased to include Fuse5 as an associate sponsor for our Federated Auto Parts cars and trucks,” said Schrader. “The Fuse5 logo will be seen on our cars at the dirt races, ARCA races, NASCAR K&N and Camping World Truck races. We are running an ambitious schedule this year with three drivers and we hope to offer Fuse5 and all of our KSR partners great exposure both on and off the track.”
Schrader will share ARCA driving duties with Clay Campbell, the president of Martinsville Speedway and Matt Tifft, a high school senior from Hinckley, Ohio. The three drivers combined will compete in more than 75 races this year.
Schrader’s dirt modified schedule accounts for the majority of the races, with Campbell handling the superspeedways and Tifft expanding his resume within the ARCA and K&N series.