Can-Am To Sponsor World Finals At Charlotte

World Finals
The World of Outlaws World Finals will have a new sponsor this year in Can-Am. (Frank Smith photo)

CONCORD, N.C. – Can-Am, an industry-leading division of Bombardier Recreational Products, will serve as the entitlement sponsor of the World of Outlaws World Finals presented by Can-Am,  Nov. 1-3 at The Dirt Track at Charlotte.

A season of surprise winners, dominant performances and unsung heroes will conclude with a no-holds-barred duel on dirt at Charlotte’s four-tenths-mile Carolina clay oval.

The World of Outlaws World Finals presented by Can-Am will host championship battles in dirt racing’s top three divisions: the World of Outlaws Craftsman Sprint Cars, the World of Outlaws Craftsman Late Models and the Super DIRTcar Series big-block modifieds.

“I am excited about the relationship we’ve bridged with our dealer partners and Charlotte Motor Speedway,” said Gerry Bruce, the eastern business leader for BRP. “This sponsorship will provide an excellent experience for consumers to experience our Can-Am Off Road Vehicles across a variety of terrains.

“The dealers will have the ability to allow customers a first-hand experience throughout the purchasing process,” Bruce added. “The all-new Can-Am ride park will be extremely beneficial for the race attendees to have some off-road fun during the NASCAR, NHRA, World of Outlaws events and much more throughout the year.”

Textron Off-Road had served as the World Finals’ title sponsor for the last four years.