SPEEDWAY, Ind. — Brady Bacon and Daredevil Brewing Company have inked a multi-year partnership for the Driven2SaveLives BC39 at The Dirt Track at Indianapolis Motor Speedway on Sept. 27-30.
Daredevil will be the primary sponsor on the TKH Motorsports No. 21H for the event and will also appear on the Hoffman No. 69 sprint car during USAC sprint car events in Indiana.
Brady Bacon, a native Oklahoman and winner of the inaugural BC39 event, is also a four-time USAC sprint car champion and an accomplished third-generation driver known for his exceptional skills across a variety of circle track disciplines.
“Daredevil Brewing Company represents a fantastic Indiana company. Their commitment to bringing great tasting beer and classic, tavern-style pizza to Indiana race fans resonates with us as a team,” Bacon said. “I am honored to partner with this great, family-owned and operated company located within the shadows of Indianapolis Motor Speedway.”
Daredevil Brewing Company, makers of Lift Off IPA, is also an active member in the local community through its work sponsoring family-oriented activities and non-profit organizations.
“We are excited to work with Brady Bacon Racing,” said Shane Pearson, owner of Daredevil Brewing Company. “As motorsport fans ourselves, this collaboration is a testament to our commitment to supporting dynamic and talented individuals.
“Our business is built on the idea that our next batch of beer will be our best, which focus on continues improvement and performance is very similar to how racers approach their next race.”