HOLLY, Mich. — Must See Racing President Jim Hanks has announced the launch of Must See Racing TV, a subscription-based streaming network that will enhance the sanctioning body’s digital content offerings.
Must See Racing TV — located on the web at MustSeeRacing.tv — is part of the SPEED SPORT Network and expands on Must See Racing’s longstanding partnership with Turn 3 Media, LLC, the parent company of SPEED SPORT and Sprint Car & Midget Magazine.
“We’re thrilled to welcome MustSeeRacing.tv to the SPEED SPORT Network.” said Joe Tripp, CEO of SPEED SPORT. “Jim Hanks and Must See Racing have long been an important partner for us, and his events are a mainstay of our primetime lineup on MAVTV. Adding the live and on-demand streaming element completes the process for Must See Racing and enhances Jim’s ability to market his events, support his sponsors and teams and give fans one more way to watch.”
Must See Racing’s entertainment brand has been featured on national television through the award-winning SPEED SPORT presented by Hendrick Automotive Group series on MAVTV.
That association will continue in 2020, supplemented by various live broadcasts on Must See Racing TV.
The first of those live broadcasts will be the June 20 Indy Summer Nationals from Lucas Oil Raceway near Indianapolis. The event will be available to a worldwide audience via pay-per-view.
The Indy Summer Nationals will feature the headlining Must See Racing Sprint Car Series presented by Engine Pro, the Midwest Supermodified Series and the Midwest Compact Touring Series.
Every lap of all three divisions, from qualifying through the last main event, will be broadcast live. Pay-per-view passes for the Indy Summer Nationals are $25 and can be ordered through MustSeeRacing.tv.
After several years of successful television coverage through SPEED SPORT on MAVTV, Must See Racing President Jim Hanks is looking forward to adding live-event streaming for his events and is eager to see the Indy Summer Nationals play out in front of the Must See Racing TV cameras.
“We’ve had so much positive feedback over the last few years on our MAVTV and SPEED SPORT television programs that when the SPEED SPORT Network was launched over the winter, we knew we wanted Must See Racing to be a part of it,” said Hanks. “Having everything come to fruition now and launching Must See Racing TV with what we expect to be one of the biggest events that we’ve put on in our 10-year history, is just icing on the cake. It’s a huge moment for us, our drivers and teams and our valued fans.
“We can’t thank everyone from SPEED SPORT TV enough for helping to put all the pieces in place and we’re looking forward to our first live-streamed broadcast next weekend at Lucas Oil Raceway,” Hanks continued. “Lucas Oil has a lot of history in racing, but it has been many years since sprint cars put on a show there and we’re honored and privileged to be a part of the return of sprint car racing to LOR.”
Following the live broadcast on Must See Racing TV, the Indy Summer Nationals will debut on SPEED SPORT presented by Hendrick Automotive Group on MAVTV at 9 p.m. ET on Thursday, Aug. 6.
SPEED SPORT President Ralph Sheheen will host the MAVTV telecast, with IndyCar Radio’s Ryan Myrehn serving as the pit reporter.
For more information on Must See Racing TV, visit www.mustseeracing.com or www.mustseeracing.tv.
For more information on the SPEED SPORT Network, visit www.speedsport.tv.