BRASELTON, Ga. – Round three of the 2014 Trans Am Championship on May 10 at Road Atlanta will be entitled the 100 Miles of Luna-C as the series partners with Atlanta-based fashion house Luna-C Clothing.
Luna-C, the official apparel of Trans Am, will be on site throughout the Trans Am event showcasing their racing-inspired clothing line and infusing their own distinct brand into the weekend for both fans and drivers.
“We’re bringing forth the entire Luna-C experience for the weekend,” said Jake Pickett, director of marketing and partnership development for The Trans Am Race Company. “Fans of Trans Am and all motorsports will see the effort and hard work that Luna-C puts into making clothing that not only embodies the culture and brand of Trans Am and racing but is also of the highest quality and function.
“The Luna-C brand is about immersion into the automotive lifestyle, a blend of fashion, technology and racing,” according to Lee Davis, founder of Luna-C Clothing. “Luna-C was born at the track, so it’s great to have the opportunity to showcase our products in that environment. We’re thrilled to be there with Trans Am as we continue to build our partnership together.”