CONCORD, N.C. — Steve Arpin is no stranger to learning new styles of racing.
The Canadian native started by racing snowmobiles, winning seven world championships by the time he turned 18. At the same time he was racing snowmobiles, he was also earning his stripes racing on dirt. Behind the wheel of a dirt modified, Arpin captured the WISSOTA 100 and the 2007 Florida DIRTcar Nationals Championship. He also won the 2008 USAC Silver Crown Series Rookie of the Year award.
In 2009, Arpin began transitioning to asphalt. He joined Eddie Sharp Racing and later Venturini Motorsports in the ARCA Racing Series, making 21 starts in 2009 with a best finish of fourth. A year later he broke through, winning three ARCA races while making his NASCAR Nationwide Series debut with JR Motorsports.
Unfortunately for Arpin opportunities in NASCAR dried up. By the time 2013 rolled around Arpin was without a ride.
Lucky for him, an opportunity soon appeared in the form of the Red Bull Global Rallycross Championship, a series that combines rally racing with off-road racing to create a fast and high-flying spectacle unlike anything else.
It was a perfect fit.
“It was one of those things that I never expected,” Arpin said. “Typically when those things happen they always turn out to be the best things for you. You know the way the NASCAR thing is and racing in general. It’s all about budgets, it’s all about sponsors, it’s all about that kind of stuff. That really dictates the opportunities you get.
“I worked really closely with all my sponsors to make sure they were getting the value they need and one of the biggest things that always came up was trying to figure out how to attract that younger demographic,” Arpin explained. “In watching Rallycross and watching the fan base and just kind of watching how fast the sport is growing and the excitement level of it, then getting to know Colin Dyne the owner (of Red Bull Global Rallycross), everything just kind of made sense.”