Ford Becomes Official Truck & SUV Of SCORE


ENSENADA, Mexico — SCORE Int’l has announced that Ford has entered into a multi-year agreement to become the official truck and SUV of the off-road racing sanctioning body.

The agreement between the two organizations runs through the 2022 season.

The news comes on the heels of Ford debuting the Bronco R during the 52nd running of the Baja 1,000 this weekend.

“SCORE is especially pleased to have entered into this multi-year agreement with Ford,” said Jim Ryan, SCORE Marketing and Sales Director. “Ford has a long and storied history in SCORE racing and this agreement will provide SCORE with a tremendous sponsor partner as our official truck and SUV.”

“Further, having their Ford Bronco R racing prototype in this year’s SCORE Baja 1000 is an extremely viable way to launch this long-term sponsorship. We welcome Ford to our wonderful SCORE sponsor family and look forward to expanding our mutually beneficial relationship.”

“Working with SCORE just makes great sense, especially with some of the Ford trucks and SUVs coming down the pike, starting with the reveal of the new Bronco next Spring,” said Mark Rushbrook, global director of Ford Performance Motorsports. “Vehicles like Raptor and the all-new Bronco were built to live in the sand of Baja.”