Salt Life Joins TriStar As Sponsor


MOORESVILLE, N.C. — Salt Life will be an associate sponsor for all four TriStar Motorsports entries in the NASCAR Nationwide Series.

“Salt Life has been supporting me since I first started racing back on late models,” said Blake Koch, TriStar Motorsports driver. “I grew up in Florida surfing and fishing almost everyday and when the brand Salt Life came out I started wearing it. It’s the coolest logo I have seen and people are proud to wear it.”

“We are proud to be associated with TriStar Motorsports with their rich history in NASCAR and look forward to a successful 2014 season,” said Jeff Stillwell, president of Salt Life.

TriStar Motorsports opens the season Saturday at Daytona (Fla.) Int’l Speedway.

“We are excited to have Salt Life on board our TriStar Motorsports Toyota Camrys this season,” said Mark Smith, owner of TriStar Motorsports. “We look forward to working with Salt Life and promoting their brand through our motorsports program during the 2014 season.”