Rheem Joins Buescher At RAB Racing


ATLANTA – Rheem Manufacturing Company today announced that it will serve as primary sponsor for RAB Racing’s No. 99 Toyota Camry driven by James Buescher in the NASCAR Nationwide Series.

Rheem will be on-board the No. 99 for 27 races starting with the season opening event at Daytona Int’l Speedway on Feb. 22. Rheem partnered with Buescher during the 2013 NASCAR Camping World Truck Series season. Rheem is the only North American manufacturer that produces a comprehensive line of advanced, energy efficient heating, cooling and water heating solutions for homes and businesses throughout the world.

“The Rheem family of quality brands is proud to continue our support of James Buescher by realigning our sponsorship for the 2014 season,” said JR Jones, Rheem President and CEO. “In the past year, James has exemplified the core values of Rheem which are reliable, quality performance with a commitment to leadership and continuous improvement. We trust that James will continue to drive our message of quality, innovation and consistently reliable performance as he competes full time in the NASCAR Nationwide Series. We look forward to working with Robby Benton and his entire RAB Racing organization as they strive to deliver the same professional and quality results that Rheem is known for worldwide. We can’t wait to see James in the famed red and black Rheem machine competing for the 2014 NASCAR Nationwide Series championship.”

RAB Racing announced last month that Buescher would join their team to compete for a NASCAR Nationwide Series championship in 2014. Buescher is coming off his third full-time season in the NASCAR Camping World Truck Series. During a breakout season in 2012, Buescher recorded his first NASCAR championship. Buescher followed up his championship season in the NASCAR Camping World Truck Series in 2012 with two victories in 2013. He has also recorded one NASCAR Nationwide Series win, taking the checkered flag in the 2012 series’ opening race at Daytona Int’l Speedway.

“I’m really excited that I can continue my relationship with Rheem,” said Buescher. “Rheem is a very high quality global company with highly respected brands and innovative technologies. I love that I can represent them both on and off the race track. I was fortunate enough to give them a taste of victory last season, and I hope that I can follow that up by delivering many more wins and possibly a championship.”