New NW Race Sponsor For Road America


ELKHART LAKE, Wis. – Johnsonville Sausage has signed on with Road America to be the title sponsor for the upcoming NASCAR Nationwide Series event in June.

This year’s race will be known as the Johnsonville Sausage 200 presented by Menards. .

“We are absolutely thrilled that Johnsonville has signed on as the title sponsor for our NASCAR Nationwide race,” said Road America president and general manager, George Bruggenthies. “Johnsonville has supported Road America for years on many levels and their products have been synonymous with the fan experience at Road America for generations. Whenever they’ve seen an opportunity to support the local community, they have been on board, so we’re delighted that they chose Road America to continue their efforts.”

“We know that many of our customers enjoy their Johnsonville products during sports occasions, so we’re pleased to include our brand as part of the overall social experience this race offers,” said Jim Mueller, Johnsonville’s group marketing director. “Since this race also falls on the first official summer weekend, Johnsonville brats will also be grilled in full force for race spectators to enjoy.”