RICHMOND, Va. – Clint King will make his NASCAR XFINITY Series debut this weekend driving the No. 15 B.J. McLeod Motorsports Ford Mustang at Richmond Int’l Raceway.
Through the backing of J&L Wire, King will have the opportunity to use NASCAR as a recruiting avenue for the supply chain and logistics industry.
“There is no other stage larger than NASCAR that provides us with an opportunity to promote our awareness platform,” said King.
Due to the rapid growth in the e-commerce industry, the Supply Chain & Logistics Industry is starving for talent. By 2018 an estimated 1.4 million new supply chain workers will be needed. According to Fortune.com, “The Logistics Industry has a recruiting problem. It’s huge, making up 8.5 percent of the GDP, and growing fast. But to most job seekers, it’s misunderstood – or invisible.”
While turning his fast laps in the NASCAR’s second-highest division, King will utilize his race to promote “Supply Chain, Logistics & Material Handling Education Awareness.” The platform is targeted toward the younger generation to increase awareness about the large number of jobs that currently exist and are being created daily in these industries.
“He is such a great role model and one that completely understands our product and the desperate situation our industry is in with regards to filling job vacancies,” said General Manager of J&L Wire Gary Hyde. “He is the perfect fit for corporate branding and spokesperson for our industry.”
King has been racing for several years, advancing as far as the ARCA Racing Series. In his late teens he was at the point where talent without sufficient financial support would not allow him to advance his racing career to the next level. While shouldering his racing career for the time being, he took a job in the material handling industry working for Warehouse Design Inc. and now the 21-year-old has become one of the most respected and recognized young professionals in his field.
“It’s because of a lot of work that I have the opportunity to race again,” said King. “I want to go to Richmond, be smart, be competitive and finish the race. I have a job to do not only on the track, but off the track as well and I’m more focused than I’ve ever been in my racing career.”