Kickass Beef Jerky Continues Support Of Boyd

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Kickass Beef Jerky, seen here on Spencer Boyd's Xfinity Series car last year, will move to the NASCAR Truck Series with Boyd as an associate partner this season.

CONCORD, N.C. – Spencer Boyd will welcome back a familiar partner in Kickass Beef Jerky as an associate sponsor for the full NASCAR Gander Outdoor Truck Series season.

Boyd will pilot the No. 20 Chevrolet Silverado for Young’s Motorsports, with Kickass Beef Jerky on the truck as an associate partner for all 23 series races.

Charles Littel started Kickass Beef Jerky by producing and selling it out of his own butcher shop in Sauk City, Wis. In 2017, the family business was taken over by fourth generation owner Jeremy Littel.

Jeremy Littel has worked tirelessly to bring Kick Ass products into 20 states including Minnesota, Wisconsin, Iowa, Illinois and Michigan. The family-owned snack company sponsored Boyd for several races last year in Boyd’s first full-time NASCAR campaign.

“I’m extremely thankful we are able to continue this relationship with Kickass Beef Jerky,” said Boyd. “Jeremy and all the guys over at Kickass Beef Jerky have been such a great addition to our racing family. All my fans genuinely love their product and I can’t wait for them to be on board my No. 20 Silverado all season.”

“We absolutely love having Spencer as a spokesperson for our company,” added Jeremy Littel. “He is one of the hardest working drivers in NASCAR. We are all very excited to see Spencer soar in the Gander Outdoor Truck Series this year as he continues his rise in NASCAR.”