CONCORD, N.C. – Chip Ganassi Racing Teams (CGRT) and The PNC Financial Services Group, Inc. announced a new multi-year sponsorship agreement Thursday.
The agreement is the second between Ganassi and PNC, which have also had a banking relationship that goes back 25 years.
With the wide range of racing that CGRT participates in across three national touring series of the NASCAR Sprint Cup Series (NSCS), the Verizon IndyCar Series and the TUDOR United SportsCar Championship (TUSC), the agreement provides PNC with business development and client entertainment opportunities throughout the year.
The agreement will focus on the following five racing markets in 2014: Indianapolis, Atlanta, Chicago, Charlotte and Richmond, Va. PNC, which has a business presence in all five regions, will use the high interest in auto racing and the CGRT relationship to offer unique events and behind-the-scenes activities to clients and prospects.
“I have always maintained that outside of the racing itself, I have always enjoyed the relationships with highly respected companies and brands,” said team owner Chip Ganassi. “My relationship with PNC is certainly one of those that I am proud of. Given that we are both from Pittsburgh it makes this announcement even more special. We are happy to be deepening that relationship.”