LEXINGTON, N.C. — Kaulig Racing and DaaBIN Store will reignite their partnership for Justin Haley’s NASCAR Xfinity Series (NXS) return at Daytona Int’l Speedway.
DaaBIN Store, a family-friendly bin store, will make its NASCAR debut at the “World Center of Racing” on Haley’s No. 10 Chevrolet for the “Beef. It’s What’s for Dinner. 300.” DaaBIN Store served as a primary partner twice last season, once with Haley at Daytona and the second with Daniel Hemric at Texas.
“We’re excited to be a part of NASCAR with Kaulig Racing,” said Andy Weichers, CEO of DaaBIN Store Inc. “We couldn’t think of a better group of people and driver line-up to promote our stores. It has been exciting to take DaaBIN Store from an idea to a multi-state business that’s partnering again with multi-time Daytona winner, Justin Haley, for the season opener.”
DaaBIN Store used last year’s partnership to announce the expansion and franchising of its stores.
“DaaBIN Store is such a cool concept, and we are thrilled to have them back on-board for this season,” said Chris Rice, president of Kaulig Racing. “We are looking forward to seeing our ‘Speedway Ace’ take to the track again, this time in the No. 10. DaaBIN Store Chevrolet.”
In addition to partnering with Kaulig Racing for the season opener at Daytona, DaaBIN Store will extend its partnership as an associate on the No. 10 Chevrolet that will entertain an All-Star driver lineup.