BOSTON – BRUNT Workwear is continuing its relationship with NASCAR Xfinity Series driver Mason Massey.
BRUNT will serve as the primary sponsor of DGM Racing’s No. 91 entry driven by Massey during the NASCAR Xfinity Series opener at Daytona International Speedway on Feb. 19.
BRUNT produces and sells apparel for apparel for blue-collar workers, making them more accessible, affordable, and durable than traditional brands – a concept that is pertinent to Massey’s daily workwear with his hard-working, small-town upbringing.
“I’m looking forward to having Brunt back on the car for the second year in a row,” said Massey. “They are a great group of guys and a lot of fun to have at the racetrack. The BRUNT team has an old-school feel, and their work ethic aligns perfectly with how I was raised. I can’t wait to see the orange and black BRUNT colors back on the track at Daytona.”
The BRUNT team is looking forward to growing its partnership with Massey for the second year in a row.
“We really believe in Mason and are thrilled to be growing with him. Mason is the perfect BRUNT guy. He works hard for everything he has and puts in the work day in and day out,” said Eric Girouard, founder and CEO of BRUNT. “BRUNT’s growth was explosive in 2021, and so was Mason’s. While we both have very different day jobs, it’s exciting to be on this ride to the top together. We love to support people with hard-working values.”