10 14 24 Bg Stadium 4 Photo
An artist rendering of how Bowman Gray Stadium will look when renovations are complete. (NASCAR image)

Prep Work Begins At Bowman Gray Stadium

WINSTON SALEM, N.C. — Work is well underway to get Bowman Gray Stadium ready for its next generation of racing, which begins next year with The Clash on Feb. 1-2.

NASCAR, City of Winston-Salem, and Winston-Salem State University announced several initiatives that are preparing the facility for a future that includes the return of NASCAR Cup Series racing to its historic quarter-mile oval for the first time since 1971.

Improvements include:

  • A brand-new Musco lighting system that is custom designed to improve track lighting and visibility, reduce energy consumption, enhance the overall experience for drivers and fans, and provide the necessary illumination for nationally-televised racing events, beginning with the 2025 NASCAR Clash on FOX. Funding for the lighting system will come from a pandemic recovery grant that was awarded to the City of Winston-Salem in 2022 as part of the North Carolina Motorsports Relief Fund.
  • Installation of SAFER barrier, the innovative and life-saving steel and foam energy reduction system, and new catch fences featured at every NASCAR national series racetrack.

“Part of being good stewards of Bowman Gray Stadium includes preparing it to host compelling events that rightfully place it in the national spotlight,” said Ben Kennedy, NASCAR Executive Vice President, Chief Venue and Racing Innovation Officer. “We are grateful to Musco for providing the premium event lighting product to illuminate this historic venue. The preparations in advance of The Clash will position this national treasure as a showcase of national and grassroots racing for the next generation and beyond.”

The Total Light Control system from Musco features patented light control that prevents glare from affecting drivers, spectators, and television cameras. The new LED system features Musco’s Show-Light Pro special effects technology that allows for the creation of customized light shows on the racetrack, with color-changing fixtures and light-to-music synchronization for a world-class entertainment experience.

“Bowman Gray is a fantastic venue with a storied history in both racing and football,” said Musco CEO Jeff Rogers. “We’re looking forward to working on this project with NASCAR. Lighting The Clash is exciting, but leaving a legacy LED lighting system for local racing and Winston-Salem State University football makes the project even more special.”

Musco lighting solutions provide the high light levels required for television broadcast, the uniformity and glare control specified by international racing organization safety standards, and an unforgettable race night experience for spectators – at the venue and broadcast on television or online. Installation will begin in December and will be completed in advance of The Clash in February.

“The City of Winston-Salem is thrilled that NASCAR has chosen to kick off their 2025 season by holding The Clash at Bowman Gray Stadium,” said City of Winston-Salem Mayor Allen Joines. “We value the partnership with Musco, NASCAR, and WSSU to provide enhanced stadium lighting that will position the stadium and community to host future national events and improve the fan experience for the NASCAR Advance Auto Parts Weekly Series at Bowman Gray Stadium and WSSU Football. This lighting system complements the $9 million that the City invested in improvements to Bowman Gray Stadium a few years ago. The City Council and I want to thank Musco for their investment in our historic stadium and their commitment to the Winston-Salem community.”

“This collaboration with NASCAR is a testament to their strong commitment to community engagement,” said Winston-Salem State University Chancellor Bonita Brown. “The installation of new lighting will enhance the experience for our student-athletes, fans and the broader community, making our stadium a brighter and more inviting place for everyone. We are thrilled about these improvements as well as the ongoing partnership we have with NASCAR that offers our students exposure to the motorsports industry.”

Crews began preparing Bowman Gray Stadium for SAFER barrier installation on Oct. 21 with the removal of the previous guardrail system. Installation of the new barriers and catch fencing is anticipated to be completed by the first week of January.