Diamond Creek Looks To Make Splash With Spire

0
88
The Spire Motorsports No. 77 will carry Diamond Creek High Alkaline Water sponsorship during Sunday’s NASCAR Cup Series Dixie Vodka 400 at Homestead-Miami Speedway. (Spire Motorsports Photo)

CONCORD, N.C. — Diamond Creek High Alkaline Water will serve as the primary sponsor of Spire Motorsports’ No. 77 Chevrolet, driven by Justin Haley, in Sunday’s NASCAR Cup Series Dixie Vodka 400 at Florida’s Homestead-Miami Speedway.

Diamond Creek formulates and bottles ionized 9.5pH high alkaline natural spring water, sourced from the highest quality, award-winning springs in Ohio, Pennsylvania, and Tennessee. Spire Holdings LLC, the parent company of Spire Motorsports, is also a key stakeholder in Good Hemp, Inc. Good Hemp has entered into a letter of intent to acquire Diamond Creek.

Haley made his first Cup Series start of the season in last weekend’s O’Reilly Auto Parts 253 on the 3.61-mile road course at Daytona International Speedway. Despite battling handling issues for much of the 70-lap event, the Indiana native finished 24th.

While this weekend will mark Haley’s first Cup Series start at Homestead, the 21-year-old has three NASCAR Xfinity Series races at the 1.5-mile south Florida oval. Haley started inside the top 10 in each of those starts with his best finish being sixth.

In two Homestead NASCAR Camping World Truck Series starts, including a trip to the series’ 2018 Championship 4, he finished in the top 10 on both occasions.