MOORESVILLE, N.C. – Biohaven Pharmaceuticals announced Wednesday that Nurtec ODT will be the primary partner for the No. 51 Rick Ware Racing entry for the full NASCAR Cup Series season next year.
The new partnership starts at the season-opening Daytona 500 at Daytona Int’l Speedway in February.
Nurtec ODT was approved by the U.S. Food and Drug Administration for the acute treatment of migraines in February and is the first and only CGRP receptor antagonist available in an orally disintegrating tablet designed for rapid onset of action.
“Rick Ware Racing welcomes Biohaven as our primary sponsor in the NASCAR Cup Series,” said team owner Rick Ware. “I am ecstatic to have Nurtec ODT join the Rick Ware Racing family, and we just can’t wait for 2021 to get rolling. To have a sponsor help fund our team and at the same time, raise awareness about an acute treatment for migraine is a win for us and our fans. As the parent of a family member with migraines, I am particularly excited to help share the message about Nurtec ODT with the world so that many others can get relief.
“Racing is all about speed and we look forward to crossing the finish line with the Nurtec ODT No. 51 car.”
Nearly 40 million people in the U.S. suffer from migraines and the World Health Organization classifies migraine as one of the 10 most disabling medical illnesses.
Migraines are characterized by debilitating attacks lasting four to 72 hours with multiple symptoms, including pulsating headaches of moderate to severe pain intensity that can be associated with nausea or vomiting, and/or sensitivities to sound and light.
“Patients are at the center of everything that we race for at Biohaven and our partnership with Rick Ware Racing will help to continue to raise awareness about Nurtec ODT. Like many individuals, Rick’s racing family understands the impact of migraines and the need for fast migraine relief,” said Graham Goodrich, Biohaven Senior Vice President, Brand Marketing. “Drivers who compete in races like the NASCAR Cup Series have to perform at the highest level under challenging mental and physical conditions. Like a race car driver, everyone wants to perform at their highest level but those who suffer from migraine know what it’s like to be forced to the sidelines.
“People with migraines need fast relief to get back on track and Biohaven is thrilled to partner with the Rick Ware Racing team on the Nurtec ODT No. 51 car for the 2021 NASCAR Cup Series.”