JOLIET, Ill. — Chicagoland Speedway and TheHouse.com officials announce a multi-year agreement as the sponsor for multiple levels of NASCAR races through 2019.
The agreement begins with TheHouse.com as the entitlement sponsor of the NASCAR Camping World Truck Series, TheHouse.com 225, and the NASCAR XFINITY Series, The House.com 300, on Sept. 15-16.
The multi-year agreement expands in 2018 and 2019 as TheHouse.com will own the race weekend by having the rights to all three NASCAR National Series races.
“We are thrilled to welcome TheHouse.com as an integral partner here at our world-class facility, said Chicagoland Speedway President, Scott Paddock. “We look forward to leveraging our highly visible NASCAR event platform to showcase this cutting edge brand to NASCAR fans across the country.”
“TheHouse.com is proud and excited to be associated with the NASCAR organization,” said Steve Poindexter, president ofTheHouse.com. “TheHouse.com is the single-source expert on everything active sports, from snowboarding and skiing to skateboarding, biking, wakeboarding and paddleboarding. Thanks to the active lifestyles of our loyal customers, TheHouse.com stocks over 70,000 products in St. Paul, Minnesota and is one of the world’s largest outdoor gear retailers. With all this gear, feel free to take up new adventures at TheHouse.com.”
“I am excited to bring the number #1 outdoor gear retailer, TheHouse.com, to the NASCAR family,” said Marcus Lemonis, chairman of TheHouse.com and star of CNBC’s The Profit. “The city of Chicago is dynamic and the opportunity to partner with the Chicagoland Speedway was simply too good to pass up. The ability to own the weekend in 2018 and 2019 presents a tremendous opportunity for awareness and exposure for this great business.”
The Monster Energy NASCAR Cup Series race at Chicagoland Speedway will take place on Sept. 17 as part of the four-race weekend Sept.14-17.