DAYTONA BEACH, Fla. – Progressive American Flat Track officials have announced that Parts Unlimited has signed a multi-year agreement to become title sponsor of the AFT Singles class.
Joined by KICKER Performance Audio as presenting sponsor, the class will now be known as the Parts Unlimited AFT Singles presented by KICKER.
Parts Unlimited has long lived up to the pledge it has become synonymous with: “We Support The Sport.” The world’s largest distributor of aftermarket accessories in the powersports industry, Parts Unlimited has been an active supporter of motorsports for as long as it has been supplying dealerships and enthusiasts worldwide with the ultimate selection of accessories.
The Wisconsin-based company’s direct partnership ties to Progressive AFT date back to 2018, and it continues to serve as the series’ Official Wholesaler alongside its sister brand, Drag Specialties.
As part of the expanded partnership, Parts Unlimited has committed $30,000 in championship bonuses to be paid out to the top three AFT Singles riders at the end of the season – $15,000 to the ’22 class champion, $10,000 to the runner-up, and $5,000 to the third-ranked rider.
“Parts Unlimited is really excited to continue the relationship with Progressive AFT with a new multiyear deal,” said Hylton Beattie, Global Motorsports Director of Parts Unlimited. “We are delighted to be the AFT Singles Class title sponsor. The Singles class consistently delivers close, exciting racing from a mixture of experienced and talented young riders that in 2021 saw twelve different riders on the podium. We will continue to “We Support the Sport” with the Parts Unlimited AFT Singles presented by KICKER events encompassing broad factory support, professional privateer teams and raw talent, all the ingredients to produce some legendary racing.”
Presenting sponsor KICKER Performance Audio produces high-performance audio products, ranging from powersports, auto, marine, home, and personal audio – since 1973. After getting its first taste as a Progressive AFT sponsor in 2021, the Stillwater, Okla.-based brand will also step up its official support in 2022.
“American Flat Track is an organization that KICKER has followed and respected for the longest time,” said Kevin Campbell, Director of KICKER Marketing. “In our minds, it is a smart move for a brand such as KICKER Performance Audio to associate itself with a motorsport that boasts the lengthy history and accomplishments of AFT.”