MOORESVILLE, N.C. – SPEED SPORT received the Motorsports Industry Award during Tuesday’s 12th annual North Carolina Motorsports Industry Awards, which is presented by the North Carolina Motorsports Association.
The award was given in recognition of the efforts made to revitalize this 84-year-old iconic brand and its tradition of providing credible, comprehensive racing news and information for all forms of motorsports.
National Speed Sport News, which was founded in 1934 and edited for more than 50 years by legendary journalist and racing announcer Chris Economaki, closed in March of 2011. Turn 3 Media, LLC, garnered the rights to the historic weekly motorsports publication and brought it back to publication as SPEED SPORT Magazine one year later, in March 2012.
Since then, Turn 3 Media founders Joe Tripp and Ralph Sheheen and their talented staff have worked laboriously, not only to preserve the iconic motorsports brand but to modernize it, adding digital media, social media and television and video productions, among other things, to help make the award-winning content relevant and accessible to an even broader audience.
SPEED SPORT remains the leader in producing trustworthy, authoritative content through a team of writers, editors, photographers and videographers – many of whom are award winners or hall-of-famers – that is unparalleled in the motorsports industry.
Even after nearly six years, many in the motorsports industry are still not aware of SPEED SPORT’s return to the motorsports landscape, or what the company has to offer in terms of producing top-notch written and video content and integrated marketing solutions that are available across SPEED SPORT’s various media platforms.
“We are humbled to have received this award and grateful to the NCMA and its membership for recognizing us,” said Joe Tripp, co-founder and CEO. “It’s an opportunity to continue to educate the motorsports industry and its fans about what we do and why it matters. Content is easier than ever to produce, so increasingly context is becoming King. Accuracy in reporting, credibility and relevance are crucial in an age dominated by social media, sound bites and sensationalism. That’s what differentiates SPEED SPORT from nearly everyone else … and with this award we feel the industry and fans are beginning to understand and support our efforts.”