MONTEREY, Calif. — TRG-AMR (Aston Martin Racing) will launch the first ever North American Aston Martin Festival over Labor Day weekend, Aug. 30-31, 2014 at Mazda Raceway Laguna Seca.
The 2014 Aston Martin Motorsports Festival will be open to all owners, racers, and enthusiasts alike, offering the opportunity to see road and race cars in close action while also enjoying live entertainment and a special gala dinner as part of the festivities.
The festival concept has been designed to attract a wide and international audience including current and historic Aston Martin owners, Aston Martin dealer partners, owner and enthusiast clubs, as well as sponsors and corporate partners. TRG-AMR will showcase the current lineup of race and track day models with Aston Martin displaying examples from the current range of exciting road cars.
The event will also offer existing Aston Martin owners the opportunity to drive the famous Mazda Raceway Laguna Seca circuit, as well as offering enthusiasts the once-in-a-lifetime chance to ride with professional drivers in an Aston Martin GT race car at one of motorsports’ most storied locations.
“We want to bring a very significant car festival to North America that is all about Aston Martin and its motorsports heritage,” said Kevin Buckler, TRG-AMR’s Founder and CEO. “The Mazda Raceway Laguna Seca setting is the perfect place. I’ve seen how other Aston Martin gatherings like this around the world have generated positive response bringing together fans, competitors and enthusiasts to celebrate the brand. This is exactly what we plan to do here in North America.”