Kalitta Motorsports Inks Deal With NGK Spark Plugs

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NGK Vice President of Aftermarket Brian Norko, Doug Kalitta, J.R. Todd, Shawn Langdon and Chad Head at NGK Kalitta Motorsports sponsorship announcement during SEMA.
NGK Vice President of Aftermarket Brian Norko, Doug Kalitta, J.R. Todd, Shawn Langdon and Chad Head at NGK Kalitta Motorsports sponsorship announcement during SEMA.

LAS VEGAS – Kalitta Motorsports has announced a multi-year sponsorship agreement with NGK Spark Plugs.

The marketing partnership, which was announced Tuesday at the SEMA Show in Las Vegas and will begin in 2020, will see every race car in the Kalitta Motorsports stable use NGK Spark Plugs in all NHRA Mello Yello Drag Racing Series events.

“We are thrilled to announce this partnership with NGK Spark Plugs,” said Chad Head, Kalitta Motorsports General Manager. “The Kalitta team, led by Connie Kalitta, has been one of the most innovative and creative motorsports organizations for 60 years. We feel the partnership with NGK Spark Plugs will continue this tradition of performance excellence and championship results.”

More than one year in the making; product, engineering and testing teams from NGK Spark Plugs and Kalitta Motorsports have worked together to develop designs to maximize the performance and durability of a spark plug that can withstand the conditions of a nitro-fueled engine.

“This partnership represents the teaming of two iconic brands in the world of high-performance drag racing,” stated Mark Boyle – NGK General Manager, Product. “Our expertise in design, material engineering and proprietary ceramic technology have all been integrated to deliver a racing plug to match the championship caliber of the Kalitta Motorsports team. We look forward to sharing mutual success.”