JUPITER, Fla. – IRG Sports + Entertainment (IRG) announced today that it has acquired Southwestern Int’l Raceway (SWIR), formerly Merle’s SIR Dragway, located in Tucson, Ariz.
SWIR is a 110‐acre venue located at the Pima County Fairgrounds, 10 miles from downtown Tucson. The track features a dedicated quarter‐mile drag strip and first opened in August 1997.
“Southwestern Int’l Raceway was a natural fit for IRG’s portfolio of tracks and companies. The acquisition at this time is right in line with our growth strategy for 2013, since January’s purchase of the International Hot Rod Ass’n by IRG. With our Nitro Jam series already being hosted at this facility, the Raceway will continue to be a key stop on the Nitro Jam schedule with additional IHRA events being held there,” said Jason Rittenberry, CFE, the chief executive officer of IRG.
IRG acquired the track from former owner operators Jon Bradford and Tom Koenan. Over the last 16 years, SWIR has hosted such premier events as the International Hot Rod Association’s Nitro Jam and Thunder Jam, Pro Nitro Warm‐Up, Super Chevy Show, Pacific Street Car Association (PSCA), Import Face‐Off, and Tucson Dragway Reunion.
With one of the largest shut‐down areas in the country at almost three‐quarters of a mile, SIR has run some of the fastest race cars in the world. Driving schools, professional testing sessions, private rentals, and corporate team‐building events are also held at SWIR year‐round.