ANKENY, Iowa – The biggest special event in dirt track racing and the best-known series for Late Models in the Midwest will be backed by Casey’s General Stores.
The official convenience store of IMCA, Casey’s becomes presenting sponsor for the Sept. 2-7 IMCA Speedway Motors Super Nationals, and title sponsor for the redraw at all 18 Deery Brothers Summer Series races.
Gift cards given during the IMCA Speedway Motors Super Nationals fueled by Casey’s and at Deery Series events will be redeemable at any of the more than 1,700 Casey’s stores in 14 states.
“Casey’s has a long and proud history of supporting racing throughout the Midwest. We are pleased to help sponsor the Deery Brothers Summer Series and Super Nationals,” said Mike Richardson, vice president of marketing for the Ankeny, Iowa-based convenience store chain. “Casey’s knows that thousands of our loyal customers will be attending races this season and we are glad to be able to serve them as well as help bring even more great racing to the Midwest.”
The new official heat winner title sponsor for Super Nationals, Casey’s will give a hat and $20 gift cards to eligible heat winners in all divisions. Drivers must display a Casey’s decal in a designated location on their race car. Casey’s and IMCA will both donate $10 to Hope for the Warriors for each heat winner meeting that requirement.
And a week-long wristband for entrance to the pit area will be available, entitling the wearer to certain discounts at Casey’s during the week of Super Nationals. Those discounts are to be announced.
Drivers drawing the pole position at each Deery event will receive $50 gift cards. Those with perfect attendance for the entire season receive $100 gift cards.
All drivers are required to display two Casey’s decals on their race car.